Spec: Risk or Flex?

Proposals with custom 3D printed topographic maps

The question about whether to provide spec work on a project is one that our shop has danced around for the last 16 years. In our industry, providing creative work ahead of any contract or agreement to do work isn’t advised. On the client side, spec work is a lot like staying in a nice […]

Banking on Community

Glens Falls National Bank Exterior and sign

Glens Falls National Bank and Trust Company is a local anchor. The sign shown in this photo is visible from our window, one side features the time, the other the temperature. We often call out, “What’s the temp?” before heading out for lunch, the Glens Falls National Bank sign helps us know to bundle up […]

Honoring Emotion

Backstage in theater

When I worked in theatre I used to say that “when you stop having butterflies before a performance, it’s time to stop.” Theatre is unapologetically rooted in emotion, people are literally chasing the prospect of feeling something. Tell me a story, take me to another place, teach me something. Pierce my world with magic. Standing backstage, […]