Shift

perspective

tactics

environments

creative

timing

angles

energy

People are rarely on a parallel timeline for radical change. Usually, it's an internal push, seeing that enrollment numbers are down, or sales are flat, or the current marketing materials don't adequately represent the brand.

Recessions and pandemics are other stories; these external events drive the need for change. The catch is that in the midst of turmoil and uncertainty; finding the way forward can feel impossible. Our legacy of agility and quick thinking, allow Trampoline to be equal parts light and motor, giving you perspective, confidence, and the energy to push through.

Trampoline Design Team

One

Create

Keep doing your thing. Move forward.

Can’t go to camp? Camp will come to you! During the pandemic, double h ranch brought their incredible brand of adventure into the homes of campers.
See what else we’ve created for Double H Ranch »
Double H Ranch
Epic EPIC Pass Guarantee

Two

Make Things Easier

Focus on how you can help.
Solve problems. Improve.

Vail Resorts made consumers' decision to ski easier with flexible booking and an extended refund policy.

Read what is so Epic about our work »
Trampoline Design Team
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Three

Communicate

Put your information out there. Don’t make assumptions about what people know.

word bubble
video

Stop Germ Stay Healthy

Glens Falls Hospital worked to inform the community with advice on how to stay safe.

See how we are helping GFH communicate »

Four

Analyze

Take in the landscape.
Political, competitive, social.
React to data. Forecast.

With digital demonstrations, John Keal Music helped students decide which instrument suited them.

See how JKM made music possible during a pandemic »

Video: John Keal Music | Introduction to Band Instruments
Video: John Keal Music | Introduction to Orchestra Instruments
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Trampoline Design Team

Five

Adjust

Read the room. Design to overcome obstacles.

As bars closed and brewers' demand for hops fell off, CLS Farms switched the focus of their marketing to their crops of organic fruit.

Read how we helped CLS adjust »
Trampoline Design Team

Six

Stay Fresh

Do something new.
People are ready for good news.

Boats by George created the Smart Buyer Program allowing consumers to purchase from a distance, taking one-to-one sales seriously, with incredible success.

Read how we help keep BBG fresh »
Video: Boats By George // Smart Buyer Program 2021
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Seven


Reset

Release your shoulders.
Unclench your jaw.
Go outside.


Check out our “LiveStream”

Be Consistent

Eight

Be Consistent

Stay true to your brand, now more than ever.

Paul Smith’s College // Programs - Culinary & Baking Arts
Paul Smith’s College // Programs - Natural Sciences
Paul Smith’s College // Programs - Natural Resource Conservation & Management and Park & Conservation Management

Paul Smith’s College’s consistent TV opener allows students to change the channel based on their interests.

See what else we’ve done to keep PSC consistent »

Nine

Specify

Tailor advertising to individual audience segments.
Boilerplate messaging won’t work in the digital realm.

Oneonta segmented advertising based on specific interests, and used social media and digital advertising to connect people and places.

See what else Oneonta is onta »

Trampoline Design Team