Super Bowl Sunday’s Big Winner: Advertisers

A Nielsen Sports website devoted to media valuation.

Whether you’re in it for the game, the snacks, the music, or the ads, there’s a little something for everyone during the Super Bowl. For us advertisers, and most people really, it’s a time for the world of advertising to shine. When commercials, typically not the viewers’ favorite part of a program, get their well-deserved […]