Business during climate change: Code Red for humanity

An illustration of a bucolic vista in Williamstown, MA with images of boots and leaves preseresenting the importance of land conservation.

As a design and communication agency, we want to contribute to conversations and efforts around climate change. Our clients often ask us to help with a green message. We aren’t interested in perpetuating greenwashing, pinkwashing, or any other lipstick-on pig gestures made to get credit without putting in the work. It can make for awkward […]

Printing is in the Details

ADKCouncil Annual Report Cover

We’re always excited to get print samples. We were particularly eager to get print samples of the recent Adirondack Council Planned Giving brochure. We knew this would be the perfect project to have printed using UV Printing with the beautiful landscape photography used throughout. UV printing is a commercial printing process that uses ultraviolet curing […]

Admissions of What Matters

When my daughter graduated from high school last May we already had our professional foot solidly in the higher education door. Our experience with SUNY Plattsburgh, Paul Smith’s College, Merrimack among others, we had a pretty good idea of what to expect from colleges trying to get the attention of high school kids. The viewbooks […]

Locally Built

People who know our crew understand that we’re quirky, fond of repurposed things, and very particular in how we want things to look. All of these traits work in the favor of our clients, but when we are the client it can make us slightly challenging. Jason Henderson and Christina Kaidas, the duo behind ShoreHaven, are […]

Process: A portrait

“What’s your process?” This is a question we are asked in preliminary meetings with clients, and proposal requests we receive. It’s a question that is disregarded by some companies and individuals who might not put the time into decision-making, probably because time is money. We don’t set out to be the cheapest or the most expensive, we just […]

Selling the Future

There’s no denying that the SUNY System is an incredible asset for New York State. Last year we were contracted to create a new suite of print collateral for SUNY Plattsburgh recruitment efforts. Our directive was to create materials that would stand the four-year test of time for engaging a new class of students in an […]