THUMB-

STOPPING

DIGITAL CAMPAIGNS THAT CONNECT BRANDS WITH AUDIENCES

$2.45

CPM

19.7M

IMPRESSIONS

18.47%

CTR

The average CPM (cost per 1,000 impressions) for amusement parks is $6.98. LGEP pterodactyl-ed it out of the Jurassic Period at $2.45 CPM.

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Display Banners | Social: Facebook & Instagram

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An awareness campaign for Southern Vermont received 19.7M impressions to their target audience of families & young adults through the primary “Visit Vermont” CTA.

Display Banners | Social: Facebook, Instagram & TikTok
Explore more campaigns for Southern Vermont ↗️

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This early season campaign was Legendary. A click-through rate of 18.47% resulted in a 40.84X return on ad spend (ROAS).

Display Banners | Social: Facebook & Instagram
Explore more campaigns for Granite Peak ↗️

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EXPLORE MORE

An “impression” refers to when someone sees a campaign on social media, the search engines or another marketing platform (Sprout Social, Inc 2022).